Services · E-Commerce
Online Store Design
Your customer's online shopping experience can be very similar to shopping in a brick-and-mortar store. Narrow aisles, messy shelves, and rude clerks have their online counterparts in confusing navigation, cluttered pages, and frustrating checkout systems.
Not only does your online store need to look great — online shopping also has to be easy and payment a snap. We approach e-commerce design from three angles: Visuals, Ease of Use, and Functionality.
Visuals
Store Look & Feel
Your store's design should convey your company's image and set a mood for the buyer. High-end jewelry stores deserve a sleek, upscale design. Children's candy stores need a fun, colorful feel. Your logo and branding are incorporated throughout. We can design from scratch, work with an existing design, or convert print materials to a web-friendly template.
Product Video
Video gives customers a real-life view of your products. A three-minute walkthrough of a product conveys more than 3,000 photos. Video also helps customers understand how to use what they're buying — how-to demos, application guides, and product tours all drive conversions.
Ease of Use
Navigation
Your catalog shouldn't be a labyrinth. We work with you to sort product lines into logical categories. When a customer selects a product, add-ons and accessories appear immediately. The shopping cart is always accessible with a single click.
Website Accessibility
We build stores that work for every customer. Style sheets can make fonts larger and easier to read. Audio and video assist with demonstrations. We build Section 508 compliant stores — just tell us what your customers need.
Functionality
Easy Online Ordering & Payment
When a customer is ready to buy, the process should be as frictionless as possible. Simple cart management, clear out-of-stock notices, precise shipping calculations, and secure credit card processing — all configured before a single live transaction.
Merchant Tools & Order Management
When an order comes in, you need confirmation that payment was received, inventory updated, and fulfillment ready to go. Online inventory tracking, order management modules, and shipping preparation tools keep your operations running smoothly.
Custom Ordering Options
If your products come in multiple sizes, quantities, colors, or configurations, we build ordering systems that let customers fully customize their purchase — without a confusing or frustrating experience.
Ready to Build a Store That Converts?
Start with a free analysis of your current setup — or a conversation about building your store from scratch.